Privacy & Data Protection Policy

At EpicLife your privacy is important to us. Whether you are booking a watersport activity, land activity, browsing our gear, or just exploring our site, we’re committed to keeping your personal information safe and secure.


1. Who we are

EpicLife is an outdoor company who specializes in watersports and land activities. We organize guided sessions, trips, hires and sell watersport equipment. This policy explains how we collect, use, and protect your personal data.


2. What information we collect

We may collect:

  • Personal details: Name, email, phone number
  • Booking Info: Date of session or trip, number of participants, medical information and special requests
  • Payment details: Handled securely through third-party providers (we don’t store our full card numbers)
  • Health/safety info: Only when necessary for certain activities (e.g. allergies, medical conditions – stored securely)
  • Website data: IP address, browser type, pages visited (via cookies and analytics tools)


3. How we use your data

We use your information to:

  • Process bookings and orders
  • Communicate about your trip or purchase
  • Provide safety support during guided activities
  • Send you updates, tips and offers (if you opt in)
  • Improve our website and services

We do not sell your data to anyone.


4. Our legal grounds

We process your personal data based on:

  • Your consent
  • Contractual obligations (e.g. when you book a trip)
  • Legal requirements (e.g. liability waivers)
  • Legitimate business interests (e.g. customer service improvement)


5. How we share your data

We may share your data with:

  • Instructors, coaches and trip leaders (only relevant info e.g. your name, medical information or dietary needs)
  • Payment and booking platforms (e.g. Fareharbor, stripe)
  • Our marketing email provider (if you’ve subscribed)
  • Legal authorities, when required

We ensure all partners follow strict data protection standards.


6. Keeping your data safe

We take data security seriously:

  • Encrypted booking/payment systems
  • Secure storage for health and emergency contact info
  • Limited access only to staff who need it


7. Your rights

You have the right to:

  • Access the data we hold about you
  • Correct or update it
  • Request deletion (unless we’re required to keep it, e.g. for safety records)
  • Withdraw your consent at any time
  • File a complaint with a data protection authority

To exercise any of these rights, just email us at epiclife @outlook.com


8. Cookies & Website Tracking

We use cookies to help improve your online experience and understand how our site is used. You can manage your cookie preferences through your browser settings. Learn more in our website policy: https://www.epiclife.co.uk/pages/privacy-policy


9. How long we keep your data

We keep your data only as long as necessary:

  • Trip and booking records: typically, up to 7 years (for legal/tax reasons)
  • Health info: typically, up to 7 years (for legal reasons)
  • Newsletter subscriptions: until you unsubscribe


10. Contact us

If you have any questions about this policy or how we hand your data, reach out:

Email: epiclife@outlook.com

Contact number: 07377 184505

 

Written by: Julie Poole

Date of Evaluation: 14th May 2025

Update by: Julie Poole